22/01/2020
Today’s class started with some exciting facts . Starting from the first E-commerce website that started in India. Which was in 1999 known as Indiaplaza.com. Then today we mainly spoke about top furniture websites in today’s time . How branding was important the reality which we discovered during this session of that we never really though in business text books in school. Where the messages that each logo, taglines that they present changes the overall identy of a business.
We spoke about ‘Pepperfry.com’ all about its history the way it started . How its first logo and marketing strategy had a specified target audience and how it changed each time. The most important part was understanding the role of communication design how it evovles the branding . Where typographu plays a key role. Later we had some seniors speaking about their experience . Where we can enter any industry through this course . The most important part was the difference between a normal BBA and strategic design . Where a normal business degree has a set of notion and cirscular it follows but most importantly strategic design management covers everything . This course of line is not what i will be choosing as my specialization but the knowledge of which can be applied anywhere . The way to solve problems resarch is the critical point to understand and applied .